Brand & Content Lead
Method Financial
Location
New York, NY, San Francisco, CA
Employment Type
Full time
Location Type
On-site
Department
GrowthMarketing
Meet Method
Method has built the most modern way to connect to consumer financial accounts. Combining real-time liability connectivity with instant payment execution, Method’s API is designed to make it easy for people to connect their financial accounts to the apps and services they want to use.
We have helped 45+ million users connect 350+ million liability accounts credential-less and processed over $2.5B in payments, helping users save millions in interest. One in every three credit cards in the United States is in the Method ecosystem and leading financial institutions like SoFi, Bilt, Cleo, Sezzle, Figure & Aven rely on our APIs to build magical experiences for millions of consumers.
We’re a team of 50+ people spread across offices in Austin, SF, New York City and Washington D.C! We’re excited to continue the momentum working alongside our investors and advisors from Andreessen Horowitz, Emergence Capital, Y Combinator, Avra, and Ardent. To learn more about us, check out our blog!
About the Role
We’re looking for someone to come in and own & drive Method’s brand voice. You'll be responsible for building compelling narratives that drive both brand authority and measurable business impact—from enterprise thought leadership to performance-driven acquisition campaigns. You will be operating with high autonomy.
What You'll Do
Brand & Messaging
Own and evolve brand voice, messaging frameworks, and positioning across audiences, and social channels. Refine and govern our positioning, tone of voice, and visual identity. You ensure Method isn't just seen, but understood.
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Deeply understand our Ideal Customer Profile segments and conduct audience research. You are able to simplify the product narrative without losing technical accuracy.
Capitalize on Technical Trust: PMs and Founders already recognize Method for our utility. You will build the brand layer on top of this reputation, translating technical reliability into a magnetic brand narrative that attracts both developers and enterprise executives
Content Strategy & Creation
Create content for landing pages, blogs, case studies, email campaigns, product launches, and sales enablement
Work closely with subject matter experts from the company to develop the most reputable content possible
Partner with Sales and Product Marketing on enablement materials, case studies, and product-focused content
Support product newsletters, nurture campaigns, win-back campaigns, and feature launches
Who You Are
7+ years of content marketing experience in B2B SaaS, fintech, or technology-driven companies; familiarity with consumer lending, finance & payments topics
Exceptional writing and editing skills with a portfolio demonstrating versatility across digital platforms
Proven ability to create thought-provoking, original content that stands out and positions brands as authorities
Experience collaborating with design, marketing, sales, product, and cross-functional teams
Combination of confidence and passion, humility to accept feedback, a persistent spark of curiosity, and growth mindset
Highly organized, adaptable, and comfortable juggling multiple priorities in fast-moving environments
A collaborative, proactive, "get-it-done" attitude with high standards for craft and clarity
Extra awesome
Experience in finance or fintech industries.
Track record in early-stage or startup environments.
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The annual US base salary range for this role is: $160,000 - $200,000.