About Us:

At Parafin, we’re on a mission to grow small businesses.

Small businesses are the backbone of our economy, but traditional banks often don’t have their backs. We build tech that makes it simple for small businesses to access the financial tools they need through the platforms they already sell on.

We partner with companies like DoorDash, Amazon, Worldpay, and Mindbody to offer fast and flexible funding, spend management, and savings tools to their small business users via a simple integration. Parafin takes on all the complexity of capital markets, underwriting, servicing, compliance, and customer service for our partners.

We’re a tight-knit team of innovators hailing from Stripe, Square, Plaid, Coinbase, Robinhood, CERN, and more — all united by a passion for building tools that help small businesses succeed. Parafin is backed by prominent venture capitalists including GIC, Notable Capital, Redpoint Ventures, Ribbit Capital, and Thrive Capital. Parafin is a Series C company, and we have raised more than $194M in equity and $340M in debt facilities.

Join us in creating a future where every small business has the financial tools they need.

About the Role

Parafin is seeking an experienced Senior Researcher to join our team and help us deeply understand our customers, products, and markets. The ideal candidate will bring a strong background in designing and executing research studies, along with the ability to collaborate cross-functionally with product, marketing, design, and sales teams. This role is critical in shaping business and product decisions through actionable insights and strategic research.

Responsibilities

• Research Planning & Execution

  • Develop and lead end-to-end research projects, from scoping and methodology design to execution and analysis.

  • Partner with product, marketing, design, and sales teams to create research roadmaps aligned with business objectives.

  • Define research methodologies that balance rigor with speed and practicality, including both qualitative and quantitative approaches.

• Participant Sourcing & Management

  • Identify, recruit, and manage research participants across various customer segments.

  • Build and maintain processes and systems for participant outreach, scheduling, and ongoing relationship management.

• Analysis & Communication

  • Synthesize complex data into clear, compelling, and actionable insights.

  • Create executive-level presentations, reports, and summaries that drive product strategy, design decisions, and go-to-market approaches.

  • Champion the voice of the customer throughout the organization.

• Cross-Functional Partnership

  • Collaborate closely with product managers to identify knowledge gaps and prioritize research opportunities.

  • Partner with marketing and sales to inform messaging, positioning, and market understanding.

  • Work with designers to test usability and user experience, ensuring customer needs are central to design decisions.
    

Qualifications

• Education: Master’s or PhD in Human-Computer Interaction, Psychology, Sociology, Anthropology, Market Research, Data Science, or a related field.

• Experience: 5+ years of industry experience conducting research in a tech company or comparable environment.

• Skills & Expertise:

  • Strong foundation in qualitative and quantitative research methodologies.

  • Proven track record of sourcing participants and managing recruitment pipelines.

  • Demonstrated ability to translate research into actionable recommendations.

  • Excellent communication and storytelling skills with experience presenting to executives and cross-functional teams.

  • Familiarity with research tools (e.g., Qualtrics, Sprig, UserTesting, Dovetail, or similar).

• Mindset: Curious, analytical, empathetic, and a strong advocate for customers and end-users.
  

Why Join Us?

As a Senior Researcher, you’ll have the opportunity to influence strategic decisions across the organization and shape the future of our products and customer experience. You’ll be part of a team that values evidence-based decision-making, creativity, and collaboration.

What We Offer

• Salary Range: $200k-$270k

• Equity grant

• Medical, dental & vision insurance

• Unlimited PTO & work from home flexibility

• Commuter benefits

• Free lunches

• Paid parental leave

• 401(k)

• Employee assistance program

If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please contact us.