Email Marketing Manager
Rupa Health
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See open jobs at Rupa Health.See open jobs similar to "Email Marketing Manager" SV Angel.Marketing & Communications
San Francisco, CA, USA · Remote
Posted on Thursday, October 5, 2023
🚀 A little about Rupa - The future is personalized, root cause healthcare.
Rupa Health is on a mission to bring root cause medicine to every person on the planet. We’re starting by making lab testing simple through a platform to order, track, and get results from 35+ lab companies offering 3000 tests in one place. From beginning to end, we take care of the entire labwork experience. Lab testing is the key to a more personalized and holistic approach to medicine, and Rupa is paving the way with critical infrastructure for this next generation of healthcare. You can read more about us here!
🙏 Our Supporters - We're grateful to be backed by world class investors and advisors.
We’re backed by and work closely with our world class investors: First Round, Bessemer, Union Square Ventures, Lachy Groom, Floodgate (Mike Maples), SV Angel (Ron Conway), Trae Vassallo (Defy), healthcare domain experts, former founders with successful exits, the product brains behind Gmail, Facebook newsfeed, Dropbox, and more.
We’re also fortunate to be advised by the best in the industry, including the Head of Health and co-founder of IDEO, the co-founder of Honor HomeCare, domain experts with backgrounds from Harvard, Stanford, MIT, Johns Hopkins, and more.
🤩 The Role - What it means to be an Email Marketing Manager at Rupa!
👀 A “day in the life” includes:
In a world where most people’s inbox is bombarded by spammy contents, you’re creating highly engaging emails that delight recipients with useful information and help bring better quality of life for millions of people. Every day, you strive to build email contents with sound medical insights and education information to both the practitioners and patients alike to help them in their quest to find root cause of their own or their patients’ health issues, and always look for ways to test for better open/click rates and do things faster without sacrificing quality.
As our Email Marketing Manager, you’ll own:
- [Marketing Emails] - Own all email marketing across Education, Magazine, Partnership which includes scheduling, drafting content, getting buy-ins from the stakeholders, running quality checks, managing subscribers and launching emails.
- [Lifecycle Marketing] - Build email campaigns that cover different stages of user journey to improve user conversion rate to activation, increase user activity level, and decrease churn.
- [Messaging] - Understand the ‘why’ behind each email and create emails/messaging that reflect that why (including the right product value props, brand voice, and call to action).
- [A/B testing] - Level up design, messaging, and email performance metrics through continuous testing and improvement.
- [Strategy] - Work with the product team, onboarding managers, outbound sales, partnership, and Rupa University to develop email marketing strategies that improve user engagement, messaging, transactional content, testing (email template a/b testing) and operational efficiency.
- [Reporting & Analytics] - Build an email performance metrics dashboard so people across the growth team can make data-driven decisions.
- [Deliverability] - Maintain high email deliverability across all platforms and email types by showing deep knowledge of email service providers and how to send millions of emails across sales, marketing, and transactional emails.
👋 Does this sound like you?
- [Excellent Communicator] Able to write highly engaging email content and collaborate with other team members through both verbal and written communications.
- [Effective Email Marketer] Have minimum 1 year of extensive and hands-on experiences in email marketing operations and platforms.
- [Love for Email Marketing] Passionate about creating engaging emails, improving email metrics and making email launch process better and faster.
- [Design Thinking] A self starter with an inquisitive mind that seeks creative and innovative solutions to create engaging life cycle marketing programs and improve user signups and activations
- Bonus Points: Experience using Hubspot or similar CRM platforms, and technical and data savvy.
💵 Compensation:
Our compensation range for this role is $100,000-130,000. Our comp package includes a variety of other benefits including an annual learning & development stipend, a work from home stipend, and a lab testing benefit!
💙 Our Rupa Team - The best part of this whole journey!
You’ll be joining our all-star core team who have won awards for their biotech research, worked directly with chronically ill patients, built multiple multi-billion dollar companies, and much more. The core team comes from Stanford, Wharton, Y Combinator, Parsley Health, Lululemon, Everlywell, Square, Forward, and more.
We each are driven by personal reasons for wanting to transform this space. We’ve experienced firsthand the impact personalized medicine can have and are committed to this cause.
Beyond our collective excitement for the space, we’re a super close team who values personal development, being active, growth mindsets, a great sense of humor, and a healthy balance of optimism and realism. We work hard, care about each other, and have a ton of fun. 🙌 If this sounds like you, we’re stoked to meet you!
📢 Quick Note
We’re committed to a diverse and inclusive workplace. Rupa Health is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
Rupa Health will never contact job candidates via text message or any other messaging platform including WhatsApp, Signal, and Telegram. All official correspondence will occur through email. We will never ask you to share bank account information, cash a check from us, or purchase software or equipment as part of your interview or hiring process. If you have concerns, please reach out to careers@rupahealth.com and we’ll confirm if you’re engaging with one of our Rupa teammates!
This job is no longer accepting applications
See open jobs at Rupa Health.See open jobs similar to "Email Marketing Manager" SV Angel.