Product Marketing
WorkOS
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See open jobs at WorkOS.See open jobs similar to "Product Marketing" SV Angel.Marketing & Communications, Product
Lancaster, OH, USA
Posted on Monday, June 22, 2020
About WorkOS
WorkOS is a hyper growth developer platform that empowers B2B apps to become enterprise-ready. Our mission is to provide developers with the tools and services they need to implement essential features such as Single Sign-On, Directory Sync, and Audit Logs. As a fully-distributed team, we have employees across US and EU time zones. We have recently raised $80M in a Series B funding round, bringing our total funding to $100M. Our fast growing customer base includes thousands of rapidly growing SaaS companies like Webflow, Vercel, Brex, PlanetScale, Loom, and Drata.
About the role
We are searching for a highly motivated Product Marketer who excels in crafting and implementing core messaging, positioning, and competitive displacement strategies for a developer-centric platform businesses as we build out our product marketing team. The ideal candidate will have a track record of helping a high-growth Product-Led Growth (PLG) platform business move upmarket. Familiarity with the Enterprise Identity Management (IDM) and Security market is an added benefit.
Responsibilities
- Develop comprehensive product messaging, positioning, and go-to-market plans for both new and existing products
- Collaborate closely with product and engineering teams to gain a deep understanding of the features and benefits of our products and services, and translate that knowledge into compelling messaging for developers
- Conduct thorough market research and analyze customer insights to gain a profound understanding of customer needs and preferences
- Coordinate sponsorships for developer community blog posts, newsletters, podcasts, and conferences to enhance brand visibility
- Collaborate with the sales team to create effective sales enablement tools, including product demos, presentations, and training materials
- Work alongside developer relations to foster engagement with our products and services, building strong relationships with developers and the community
Qualifications
- 5+ years experience in product marketing to a developer-focused or technically-minded audience
- Significant success leading product marketing for a bottoms-up developer product sold primarily to CTOs or VP/Directors of Engineering
- Technical background with experience marketing highly technical products
- Exemplary written voice and strong storytelling skills for developers
- Experience conducting product launches and interfacing with developer-focused news outlets: HN, Twitter, TechCrunch, VentureBeat
- Strong analytical skills with the ability to collect, analyze, and interpret market data and customer insights
- Excellent communication skills, both written and verbal, with the ability to craft compelling product messaging and positioning
Benefits (US Only) 💖
At WorkOS, we offer resources that emphasize personal and familial well-being. We offer healthcare coverage for you and your family, including medical, dental, and vision. We offer parental leave, paid-time off and fully remote working arrangements.
Benefits include:
- Competitive pay
- Substantial equity grants
- Healthcare insurance (Medical, Dental and Vision) for you and your family
- 401k matching
- Wellness and fitness monthly allowances
- Flex vacation policy
- Autonomy and flexibility with remote work
Equal Opportunity Employer
WorkOS is an equal opportunity employer, committed to diversity and inclusiveness. We will consider all qualified applicants without regard to race, color, nationality, gender, gender identity or expression, sexual orientation, religion, disability or age.
This job is no longer accepting applications
See open jobs at WorkOS.See open jobs similar to "Product Marketing" SV Angel.